Rae Sremmurd & SCORD announce the SREMM4LIFE video game challenge
Sremm fans can download SCORD App on iOS or Android to compete in a music rhythm challenge, set to the hit track “Tanisha (Pump That)”. The high score from the two-week long event receives $5000, with $10,000 in Runner Up Prizes for 100 Lucky Winners.
Rae Sremmurd, the platinum selling duo who recently dropped their fourth album Sremm 4 Life, today announced the “SREMM4LIFE” Video Game Challenge in partnership with SCORD, the first company dedicated to building and hosting branded mobile games of skill tournaments for the music industry, creators and brands. Fans of Sremm can download the SCORD app on iOS or Android, then compete in a beat timing challenge set to their hit single Tanisha (Pump That).
“Sremm stays ahead of the curve with exciting ways to engage their fans, dating back to the Mannequin Challenge featuring Black Beatles in 2016”, said their manager Jeremy “Migo” Ellis. “We are always on the lookout for new ways to surprise and delight, and when SCORD presented us with the opportunity to have a mobile game competition coincide with the SREMM4LIFE album launch, we moved quickly to be first in the space.”
“The partnership was a no brainer,” said Ben Kusin, SCORD’s CEO. “Music themed video games use catalog tracks, which doesn’t help the artist during the critical album launch window. We see a unique opportunity to leverage SCORD’s proprietary platform, alongside our rapid mobile game development process, to fill the white space for artists and creators of all kinds for video games as promotional launch vehicles. Tanisha is a banger. Letting fans experience Sremm’s music interactively, at release, with the opportunity to win massive prizes, is the ideal use case for SCORD.”
The SREMM4LIFE challenge lasts two weeks, starting May 23rd and ending June 6th. Players must tap the beats as they line up against the buttons, and both timing plus precision are rewarded. After the contest ends, the highest score will win $5000, and 100 runners up will receive $100 each in merchandise credit at the Rae Sremmurd Official Online Store. This will be the first of many major artist mobile games SCORD will be releasing throughout the year.
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Website: http://www.scord.app